At Diverevents, we continue bringing unique brand experiences to life, and this time we have done it together with Freshly Cosmetics by producing and installing their new pop-up space at El Corte Inglés Goya in Madrid.
A space designed to capture attention from the very first moment, strategically located in one of the highest-traffic areas of the shopping center and created to strengthen Freshly’s brand presence with a clean, premium image fully aligned with its visual identity.
At Diverevents, we managed the entire production and installation of the project, taking care of every detail to ensure a flawless finish and a fast, efficient execution. The result is a high-impact visual activation where branding takes center stage through large-format graphics, product integration, and a staging concept that transforms the space into a true customer attraction point.
Working with a brand like Freshly Cosmetics — a leading name in natural dermocosmetics and one of the fastest-growing and most recognized beauty companies in Spain — reinforces our presence within the retail and beauty sector, further positioning Diverevents as a trusted partner for high-level brand productions and activations.